Who is lifting the world on their shoulders?
Who is lifting the world on their shoulders?
Politicians?
Philosophers?
Writers?
Philanthrophists?
None of the above. The right answer is – entrepreneurs / business folks – they are the ones lifting the world. They create new markets, promote new ideas, blaze new paths by fighting the system, fighting stereotypes, taking risks against all odds.
In this post I will introduce you to “Atlas Shrugged” – a magnum opus by Ayn Rand. This book glorifies the entrepreneurial spirit.
The key players :
Looters
These are the scum of the society – apparently holding top positions. The top brass in the Government, the industry lobbying heads – they do not produce anything but they loot – from the business and from the public. They know only to take and not give anything. They outnumber and control the producers.
Producers
The producers are the entrepreneurs, the inventors, the innovators. They are the ones fighting the system to introduce new ideas and keep the world ticking and moving forward.
Henry Rearden
He is a business man who invents a new kind of alloy that is cheaper and stronger than steel. The Government wants it because their research institute cannot produce anything close to this. He refuses and he is threatened with sanctions, taxes, a govt official watchdog is sent to curb his production ( because the steel industry is fast becoming reduntant ). Yet he fights the system to produce his alloy.
Francisco d’Anconia
A rich man who inherits a copper smelting business owned by his family. However he destroys all his fortune – but before that he lures the looters to buy all his stock and bonds – there by making them lose big.
Dagny Taggart
She runs a rail road. Her brother belongs to the looters group and is the President of the rail road. She fights him and fights the lobby industry to keep the trains running.
John Galt
He is the key person or the hero of this book. He invents a new type of electric device which can generate electricity from air ( its fiction remember ! ) – but he refuses to share it with the world run by looters. Along with this invention he takes the other producers ( Henry Rearden, Dangy Taggart and there are more – a musician, a writer, an oil digger, a banker etc. ) from the world and moves to a world he builds himself – among the mountains unknown to the world. And he brings the world to a halt.
This book is a fat one. 1000 pages with page after page of philosophy being dished out from different angles – on almost all the professions. Then there is a section where John Galt addresses the public on radio – it is a master piece. It runs for some 40 pages if I remember correctly and has thoughts on all aspects – love, honesty, dignity..you name it.
I had written about this book in my personal blog earlier. If you are interested you can read this post – Who is John Galt?.
If you are a bibliophile and an entrepreneur or planning to jump in – do read this book – it will give you brilliant new insights.
Some memorable quotes from the book:
“I swear by my life and my love of it that I will never live for the sake of another man, nor ask another man to live for mine.” – This is the oath everyone who joins John Galt should take.
Happiness is that state of consciousness which proceeds from the achievement of one’s values.
The Argument from Intimidation is a confession of intellectual impotence.
and finally the quote that sums it all up beautifully :
Evolution of UI of ApartmentAdda – 2
I had written about the Evolution of UI of ApartmentAdda in March 2009 how the design evolved over the last 2 years.
We launched ApartmentAdda with the following UI designed by Cicada Media on Nov 12, 2008. It was a simple yet highly functional UI. Also it has got burnt into my retina – seeing it so many times a day 🙂
Somewhere down the line we realised it was time to give the site an upgrade. We kicked off the site redesign process with Leafgrafica in August. After a lot of designs and meetings ( and corner house’s death by chocolate which was close by) – the following design won our hearts and mind.
I would like to thank both Cicada Media and Leafgrafica teams for having designed these beautiful sites ( and having put up with creativity stifling requirements from us 🙂 )
How Windows 7 will “really” save money
I read an article on infoworld where Steve Balmer cited an article by Gartner research how Windows 7 will save money. Now as you all know Gartner is a very trusted and honest research firm. They have earlier published how Linux is actually a wolf in sheep’s clothing – Linux claims it is open source and free and all that – but you need expensive system engineers, expensive training, expensive hardware etc. So many ignorant CTOs were saved from making a wrong decision and continued to recommend Windows – because of Gartner..may God be with them ( and Microsoft’s funding ).
Anyway, here is what Gartner missed in the report and I am filling in the gap to prove why Windows 7 will save lot of money for a company :
1. Save on Coffee, Milk, Sugar & Snacks
The Vista folks when they come to work and start their day, they switch on their laptop like every one else. But as you all know that it takes some where between 20-30 minutes before the machine is actually responsive, these folks go for coffee. Along with them they pull the other Windows XP, OS X, Ubuntu folks who have already started breaking the build.
With a record 10 second boot time of Windows 7 – these ex-Vista users will become super efficient and will break the build within 1 minute of them starting work. There by the organization can save money on Coffee and snacks – because the whole team will be busy fixing the build.
2. Save on Cooling charges ( applies only to Hotter climates )
In Vista the processor always runs at 100% – it is good because you are using all the GHz you paid for – but downside is machines and the room get hot quickly. Now with the super efficient kernel and indexing – Windows 7 will run lot cooler. If you are in Bangalore, you can turn off the AC and open the Windows ( the physical kind ).
However for our friends in cooler climates where they have to heat their building, I recommend all to switch to Vista – you will save on heating charges.
3. Save on Bandwidth
This is kind of negligible, but the kind of reporting Gartner does even the minimal saving should be reported – because they don’t leave even a toothpick behind.
Because Windows 7 is “Vista correctly designed”, there will not be any UI confusions like trying to understand UAC, or how to view the file name fully in the explorer window etc. So the users need not do a google ( or Bing ) search to find out how to turn off these annoyances – there by saving a lot of bandwidth.
Guess this makes the report complete.
and Mr. Balmer, you are welcome.
Review – The Hakawati by Rabih Alameddnine
Make your idea stick
In the book Tipping Point, Malcolm Gladwell ( my review ) says “stickiness” of an idea is an important criteria for the idea to tip.
“Made to stick” by Chip Heath & Dan Heath, is an offshoot of the stickiness chapter of Tipping Point where the authors analyze how and why ideas stick. They have even formed a mnemonic for it – SUCCES. Each one by itself will not guarantee your idea to stick – but if rightly applied together, the probability of your idea sticking is higher.
Simple : For an idea to stick, it has to be simple.For that you need to tear apart the unnecessary layers and go to the core of it.
Nike – Just do it.
FedEx – The World on Time
Audi – Vorsprung durch Technik ( ok this is an exception, and being Audi they can make anything stick 🙂 ) Jokes apart it explains very well what Audi does – when tranlated it means – Advancement through technology.
Unexpected : The idea should rattle the listeners up. It should break pre conceived notions. Anything unusual is sticky.
When Apple launched Macbook Air, Steve Jobs pulled the Macbook Air out of an envelope in his keynote address. He did not dish out the numbers about the weight or the thickness of the laptop. Just that image – the unexpectedness of a laptop coming out of an envelope was enough to establish the product in everyone’s mind – the thinnest laptop in the world.
Concrete : If your idea is abstract or vague or is like a puzzle, the probability of it sticking is hard. It should be direct and should not have any ambiguities about it.
Ratan Tata made a statement a couple of years back – “We will produce a car under Rs. 1 Lakh”. It was a concrete statement with no ambiguities. It motivated his team to build this car and they launched a car – with 4 doors which is quite safe, efficient and adequately powerful. All this for under Rs 1 lakh – an incredible feat.
Credible : The idea to stick needs to have the backing of credible people. Quoting customer testimonials is the best example in this regard. If you notice most of the products will proudly present the awards, experts comments and opinions in their website and product brochure.
Emotional : We associate emotions to every incident,thought,object. If an idea generates emotion in your listener, then the probability of the idea being remembered and spread is higher. Try recollecting your favorite TV commercials – the successful ones will invariably appeal to one emotion or the other.
Stories : No one remembers facts, but we all remember stories. We all remember the moral values found in the stories of Panchatantra, Ramayan and Mahabarath. Imagine if we were just sermoned on just the moral values – will we remember any?
The book is filled with lots of anecdotes and case studies. You will never get bored reading this and it will give you many ideas to make your idea stick 🙂
Some quotations from the book :
“In Hollywood, people use core ideas called ‘high-concept pitches.’ You’ve probably heard some of them. Speed was ‘Die Hard on a bus.'”
“Becoming an expert in something means that we become more and more fascinated by nuance and complexity. That’s when the Curse of Knowledge kicks in, and we start to forget what it’s like not to know what we know.”
“Stories are like flight simulators for the brain.”
“The most basic way to get someone’s attention is this: Break a pattern.“
Conspiracy Theories – Part I
I do not have the bandwidth to research – so listing out the news articles I keep coming across which are suspicious in nature…so a reporter can pick it up and run with it and hopefully win a Pulitzer or something !
My dear netas – you deserve business class
Our poor netas, who have already sacrificed some good professions like farming, medicine, engineering, business, law, stock trading, IT etc – for the greater good of the country, and for serving the downtrodden of this nation – are being punished by forcing them to travel in economy class. What sacrilege.
Getting into the zone!
Have you ever experienced being in “the zone”? You might have experienced for sure – but never noticed it. Once you are able to notice how it is to be in the zone – you can plan to get into the zone more often – for better productivity and happiness.
What is the zone?
The zone is a state of mind when time stops, creativity flows, your breathing is relaxed and steady, new ideas spring up and it leaves you energized wanting for more. In spite of working for hours at a stretch, if you are in the zone – you never feel tired.
Zen and the art of motorcycle maintenance, Anna Karenina – are two books that I have read where they talk about this state of mind. Zen book says about getting into the zone on any activity that you do – could be washing dishes, could be fixing a motorcycle, could be writing a blog post. In Anna Karenina, one of the characters – Levin goes to cut corn along with his laborers – this chapter in the book is a masterpiece. Leo Tolstoy beautifully describes how it is to be in the zone – proving why he is one of the greatest brains of all time.
It took some time for me to discover this “getting into the zone” thing. Whenever I am in the zone the code that I produce is beautiful and bug free. New ideas, hidden potential bugs show up and I squash them even before they get a chance to show up.
How to get into the zone?
You need a ritual. Here are some of the things that I do to get ready to go into the zone
1. Music
Either classical music or some movie songs that I have heard a million times before – mostly AR Rahman songs – so they wont distract but will quieten the outside noise.
2. Clear out the feeds and empty inbox
I clear out all the feeds in bloglines, and also empty my inbox – so there is no thread running silently in the head draining resources.
3. Busy status in IM
IM is a big distractor. I educate my buddies not to disturb when I am on busy-status. If they do not respect – I either block them temporarily or sign off from IM.
4. Load up with water
I keep a big jug of water and keep sipping. It will keep the brain hyderated for the upcoming power session !
After this – when I hit the editor I will notice that time would have stopped, and the things around me will disappear and I will not even hear the music. It will be just me and the editor – and things will start flowing. Because now I will be in the zone!
What is your ritual to get into the zone?
5 simple tips to fight Flu
The media is doing what it does best – spreading fear and panic. So here is my little post which is an anti-dote in these scary times. Some tips for increasing your immunity – so when flu gives you a visit, it knows it is not welcome.